Table of Contents:
PART 1 Introduction to Strategic Management and Business Policy
PART 2 Scanning the Environment
PART 3 Strategy Formulation
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6. Strategy Formulation: Situation Analysis and Business Strategy
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7. Strategy Formulation: Corporate Strategy
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8. Strategy Formulation: Functional Strategy and Strategic Choice
PART 4 Strategy Implementation and Control
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9. Strategy Implementation: Organizing for Action
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10. Strategy Implementation: Staffing and Directing
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11. Evaluation and Control
PART 5 Introduction to Case Analysis
本書其它內容…
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